SKINCARE AND FRAGRANCES
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HELLO! BEAUTY
Beauty
From the latest makeup launches and must-try hairstyles, to royal skincare routines and celebrity beauty hacks, HELLO!'s beauty section will help you to look and feel your best every single day. Now that really is a thing of beauty.
BEAUTY
What's your scalp type? Here's why it matters more than you think
Find out whether you have an oily, dry, combination or sensitive scalp - and why experts say understanding your scalp type could transform your haircare routine.
BEAUTY
Duchess Sophie dodges a dreaded 'hat hair fail' with this humble beanie secret
BEAUTY
The coffee mistakes to avoid when the clocks go back
SAVE OUR STRANDS
The Autumn hair shed: Why you're losing more hair right now (and what to do about it)
FRAGRANCE
M&S' new £22.50 perfume is the ultimate dupe for this £125 cult scent
BEAUTY
18 tips for making your perfume last longer, and choosing a signature scent
SCENT-SATIONAL
Reader Q&A with perfumer Céline Herbette
BEAUTY
Coffee scents are the antidote to the infantilisation of the fragrance world
BEAUTY
Second fragrances are as tricky as second albums – just ask Selena Gomez
SHOPPING
Mariska Hargitay, 62, relies on a $16 thickening dry shampoo for bouncy hair - and we've tried it
BEAUTY
Gillian Anderson agrees – this £9 micro-collagen serum is skincare's next big thing for midlife women losing collagen
THE AUTUMN BEAUTY EDIT
A brief history of brown mascara: from its meteoric rise in the 1930s to its grandest renaissance yet in 2026
↑ Scroll up to see the Sephora ad unit pinned to the top